Salon International des Travaux Publics | International Trade Fair for Public Works and Construction Machinery
Did you know that Algeria is the largest country in Africa? But a geographic edge is not Algeria's only advantage. Algeria is also a desired trading partner since the country has put the modernization of its infrastructure at the top of its agenda. For Germany, Algeria is the best trading partner in North Africa for generating sales. A presence at international construction trade fairs in Algeria now provides an avenue for building business relationships with public and private business partners.
The Algerian government wants to increase local production and create more jobs beyond the oil and gas industry, as well as increase the exchange of expertise and grow the number of educated, qualified personnel. For professional development, the focus is shifted to the establishment of education centers in partnership with companies working to establish greater connections between the education sector and industry.
Trade Fairs as a Door Opener and Market Exhibition
Many small and mid-sized companies - many from the building and the construction machinery industries - have recognized Algeria as an important market. To establish contact with public and private business partners in Algeria, they take advantage of one of the local international trade fairs. The Batimatec trade fair is offered yearly for the building industry. The SITP (Salon International des Travaux Publics) is offered for construction machinery businesses.
With around 1,200 exhibitors and, according to the organizer, 100,000 visitors, it has become North Africa's leading construction fair. Half of the exhibitors come from abroad. In 2017, it will be held at the Palais des Expositions in Algiers from April 23 to 27.
Each year, SITP opens its doors and serves around 400 exhibitors and 15,000 visitors as the leading trade fair for construction machinery in Algeria. Next time, SITP will be held from November 23 to 27 and will be supported by the Algerian Ministry for Infrastructure. Germany's Federal Ministry for Economic Affairs and Energy has re-entered the fair in its foreign trade fair program and supports the participation of German firms in an official joint German stand.
Exhibitors for the two trade fairs can apply via IMAG, a subsidiary of Messe München.
"To us Algeria has become one of the most important markets of the past few years. In the meantime, more than 200 of our machines are winning popularity with their reliability and performance," says Dieter Kamp, Area Sales Manager at Händle, experts in the heavy clay industry.
IMAG - Internationaler Messe- und Ausstellungsdienst GmbH
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